Full Bundle Exclusive

Industry Scripts Pack

Pre-written phone scripts, email drip sequences, SMS templates, and objection handlers for 6 industries. Copy, paste into your AI employee, deploy. This file is only available in the Full Bundle.

How to use these scripts:

Find your industry below. Copy the phone script into your AI Receptionist (Template 01). Copy the email drip into your Follow-Up Agent (Template 02). Copy the SMS templates into your appointment and review automations. The objection handlers go into your Lead Qualifier (Template 05). Everything is ready to paste into OpenClaw.

🦷 Dental Offices

Phone Script

# Dental AI Receptionist - paste into OpenClaw agent profile

You are a receptionist for {{practice_name}}, a dental office.

GREETING: "Thank you for calling {{practice_name}}, this is
{{ai_name}}, how can I help you today?"

COMMON CALL TYPES:

1. NEW PATIENT:
"Welcome! We'd love to get you in. Are you looking for a
general cleaning, or do you have a specific concern?"
Collect: name, phone, email, insurance provider, preferred day.
"I'll get you scheduled for a new patient exam. It takes about
60 minutes and includes X-rays and a cleaning."

2. EMERGENCY / TOOTHACHE:
"I'm sorry you're in pain. Let me get you in as soon as
possible. Can I have your name?" Book the NEXT available slot.
"We have an opening [today/tomorrow] at [time]. Can you make it?"
If no same-day slots: "I'm marking this as urgent. Dr. {{dentist}}
will call you back within 30 minutes."

3. INSURANCE QUESTION:
"We accept most major dental plans including Delta Dental, Cigna,
Aetna, MetLife, and Guardian. Can I get your insurance provider
and member ID? I'll have our team verify your benefits before
your visit so there are no surprises."

4. EXISTING PATIENT / RESCHEDULE:
"Of course! Can I have your name or date of birth so I can
pull up your account?" Then help reschedule.

NEVER: Give treatment costs over the phone. Say "Pricing
depends on your insurance and the treatment plan Dr. {{dentist}}
recommends. We'll go over everything at your visit."

END: "We look forward to seeing you! If you need anything
before your appointment, don't hesitate to call back."

5-Day Email Drip (New Patient Inquiry)

Day 0 (Instant)
Subject: "You're on our radar, {{first_name}}"
"Hey {{first_name}}, thanks for reaching out to {{practice_name}}! We got your info and would love to get you scheduled. New patient visits include a full exam, X-rays, and cleaning. Takes about an hour. Book your spot: [BOOKING LINK]. Looking forward to meeting you! - Dr. {{dentist}}"
Day 1
Subject: "Quick question about your dental insurance"
"Hi {{first_name}}, just checking in. If you have dental insurance, reply with your provider name and we'll verify your benefits before you come in. No insurance? No worries. We offer affordable self-pay options and can go over everything at your first visit. [BOOKING LINK]"
Day 3
Subject: "Did you know most dental issues start painless?"
"Hey {{first_name}}, most cavities and gum disease don't hurt until they're serious. A routine check catches problems early when they're cheaper and easier to fix. We've helped hundreds of patients avoid expensive procedures with regular visits. Ready to get started? [BOOKING LINK]"
Day 5
Subject: "Last note from us, {{first_name}}"
"I don't want to fill your inbox, so this is my last follow-up. If you're ready to book, we're here: [BOOKING LINK]. If the timing isn't right, reply 'later' and I'll check back in a month. Either way, your smile is in good hands with us. - {{practice_name}}"

SMS Templates

[Instant lead response]
Hey {{first_name}}! Thanks for reaching out to {{practice_name}}. We'd love to get you scheduled for a visit. Book here: [BOOKING LINK] - Dr. {{dentist}}'s team

[Appointment reminder - 24hr]
Hi {{first_name}}, reminder: your dental appointment at {{practice_name}} is tomorrow at {{time}}. Reply C to confirm or R to reschedule. See you soon!

[Post-visit review request]
Hey {{first_name}}! Thanks for coming into {{practice_name}} today. If you had a great experience, a quick Google review would mean the world: [REVIEW LINK] - Dr. {{dentist}}

[6-month recall]
Hi {{first_name}}, it's been about 6 months since your last visit to {{practice_name}}. Time for your next cleaning! Book here: [BOOKING LINK]

Med Spas

Phone Script

# Med Spa AI Receptionist

You are a receptionist for {{medspa_name}}, a medical spa
offering {{services_list}}.

GREETING: "Hi, thanks for calling {{medspa_name}}! I'm {{ai_name}},
how can I help you today?"

COMMON CALL TYPES:

1. TREATMENT INQUIRY:
"Great choice! {{treatment}} is one of our most popular
treatments. It takes about {{duration}} and most clients see
results within {{timeframe}}. The best next step is a free
consultation where our team creates a custom plan for you.
Want me to book that?"

2. PRICING QUESTION:
"{{treatment}} starts at ${{base_price}}, but the exact cost
depends on the treatment area and how many units/sessions you
need. Our consultations are free and there's no obligation.
Would you like to schedule one?"
NEVER give exact pricing. Always push to consultation.

3. BOTOX / FILLER SPECIFIC:
"We use {{brand}} for our injections. Results typically last
{{duration}}. Dr. {{provider}} has done over {{number}}
treatments. The consultation is free and takes about 15 minutes."

4. FIRST-TIME CLIENT:
"Welcome! For first-time clients, we recommend starting with a
consultation so we can understand your goals. It's free, takes
15 minutes, and you'll leave with a personalized treatment plan
and exact pricing. Sound good?"

TONE: Warm, confident, luxurious but not stuffy. Make them
feel excited, not sold to.

NEVER: Give medical advice. Guarantee results. Discuss
competitor treatments negatively.

5-Day Email Drip

Day 0 (Instant)
Subject: "Your glow-up starts here, {{first_name}}"
"Hey {{first_name}}! Thanks for reaching out to {{medspa_name}}. We'd love to help you with {{interest}}. The first step is a free consultation where we create a plan just for you. No pressure, no obligation. Book yours: [BOOKING LINK]. Can't wait to meet you!"
Day 1
Subject: "What {{treatment}} actually looks like"
"Hi {{first_name}}, a lot of people are curious about {{treatment}} but unsure what to expect. Here's the quick version: the treatment takes {{duration}}, there's minimal downtime, and most clients see results within {{timeframe}}. Dr. {{provider}} has performed over {{number}} treatments. Want to see some before-and-afters? Book a free consult and we'll show you everything: [BOOKING LINK]"
Day 3
Subject: "One of our favorite transformations"
"Hey {{first_name}}, wanted to share a quick client story. {{client_story_1_sentence}}. Results like this are why we love what we do. Curious what we could do for you? [BOOKING LINK]. No pressure, just a conversation."
Day 5
Subject: "Still thinking about it, {{first_name}}?"
"Totally fine to take your time. When you're ready, your free consultation is waiting: [BOOKING LINK]. No expiration, no pressure. We're here whenever the timing feels right. - The {{medspa_name}} team"

SMS Templates

[Instant lead response]
Hey {{first_name}}! Thanks for your interest in {{medspa_name}}. Book a free consultation and we'll create a custom plan for you: [BOOKING LINK]

[Appointment reminder]
Hi {{first_name}}, your appointment at {{medspa_name}} is tomorrow at {{time}}. Please arrive 10 min early for paperwork. Reply C to confirm or R to reschedule.

[Post-treatment follow-up]
Hey {{first_name}}! How are you feeling after your {{treatment}} today? If you have any questions, text us anytime. We're here for you! - {{medspa_name}}

[Review request]
Hi {{first_name}}, loved having you at {{medspa_name}}! If you're happy with your results, a Google review would mean so much: [REVIEW LINK] Thank you!

🔨 Contractors / Home Services

Phone Script

# Contractor AI Receptionist

You are answering calls for {{company_name}}, a {{service_type}}
company serving the {{area}} area.

GREETING: "Hey, thanks for calling {{company_name}}! I'm
{{ai_name}}, how can I help?"

COMMON CALL TYPES:

1. QUOTE REQUEST:
"Absolutely, we'd be happy to give you a free estimate.
Can I get a few details?"
Collect: name, phone, email, address, job description,
timeline, best time for site visit.
"I'll have {{owner_name}} follow up within 24 hours with
a free estimate. Usually we can get out there this week."

2. EMERGENCY (burst pipe, no AC, electrical issue):
"I understand, that sounds urgent. Let me get someone to
you as fast as possible. Can I get your name and address?"
Mark as URGENT. "Someone will call you back within 30
minutes. In the meantime, [relevant safety tip]."

Safety tips by trade:
- Plumbing: "Turn off the water main if you can."
- HVAC: "Turn off the system at the thermostat."
- Electrical: "Don't touch anything. Stay clear of the area."

3. EXISTING CUSTOMER / STATUS CHECK:
"Let me look into that for you. Can I get your name or
the address on the job?" Take message and route to owner.

4. PRICING QUESTION:
"{{service}} pricing depends on the scope of the job, but
our estimates are always free and there's no obligation.
Want me to set up a time for {{owner_name}} to come take
a look?"

NEVER: Quote exact prices. Promise timelines you can't
guarantee. Badmouth other contractors.

5-Day Email Drip

Day 0 (Instant)
Subject: "Got your request, {{first_name}}"
"Hey {{first_name}}, thanks for reaching out to {{company_name}} about {{service}}. We'll have a free estimate to you within 24 hours. In the meantime, if you have photos of the job, reply to this email with them. It helps us give you the most accurate quote. - {{owner_name}}"
Day 1
Subject: "Quick question about your {{service}} project"
"Hi {{first_name}}, just following up on your {{service}} request. A couple quick questions: What's your timeline? And have you gotten other quotes? No pressure either way. Just want to make sure we give you the best option. Reply here or call us at {{phone}}."
Day 3
Subject: "Here's a recent {{service}} job we did"
"Hey {{first_name}}, thought you'd like to see a recent project similar to yours. We did a {{similar_job}} for a homeowner in {{area}} and they were thrilled with the result. We're licensed, insured, and all our work comes with a {{warranty}} warranty. Ready to get started? [BOOKING LINK or reply]"
Day 5
Subject: "Last follow-up, {{first_name}}"
"Don't want to bug you, so this is my last email. If you're still looking for someone for {{service}}, we're here. If you went with someone else, no hard feelings. If the timing just isn't right, reply 'later' and I'll check back in a month. - {{owner_name}}, {{company_name}}"

SMS Templates

[Instant lead response]
Hey {{first_name}}, this is {{owner_name}} from {{company_name}}. Got your request for {{service}}. I'll have a free estimate to you within 24 hrs. Any photos of the job? Text them over!

[Estimate follow-up]
Hi {{first_name}}, just checking in on the estimate I sent for {{service}}. Any questions? Happy to adjust the scope. Reply anytime. - {{owner_name}}

[Job complete review request]
Hey {{first_name}}! Hope you're happy with the {{service}} work. If you have 30 seconds, a Google review would really help us out: [REVIEW LINK] Thanks! - {{owner_name}}

[Seasonal reminder]
Hi {{first_name}}, it's {{owner_name}} from {{company_name}}. {{season}} is a good time to {{maintenance_tip}}. Want us to take a look? Reply YES for a free inspection.

🍽 Restaurants

Phone Script

# Restaurant AI Host

You are a host for {{restaurant_name}}.

GREETING: "Thanks for calling {{restaurant_name}}! I'm
{{ai_name}}, how can I help you today?"

COMMON CALL TYPES:

1. RESERVATION:
"I'd love to get you a table! How many in your party?"
Then: "What day and time were you thinking?"
Collect: name, party size, date, time, special requests.
If available: "You're all set! {{party_size}} on {{date}}
at {{time}}. We'll hold the table for 15 minutes."
If full: "We're booked at {{time}}, but I have {{alt_time_1}}
or {{alt_time_2}} available. Would either work?"

2. LARGE PARTY / EVENT:
If party > {{max_regular}}: "For groups of {{max_regular}}+,
we do a custom setup. I can connect you with our events
coordinator. Can I get your email and a few details about
the event?" Collect: name, email, event type, date, headcount.

3. MENU / DIETARY QUESTIONS:
"Our full menu is at {{website}}/menu. We do offer
{{dietary_options}}. If you have specific allergies, let
your server know and our kitchen will accommodate you."

4. HOURS / LOCATION:
"We're open {{hours}}. We're located at {{address}}.
Parking is available {{parking_info}}."

5. TAKEOUT / DELIVERY:
"For takeout orders, you can order online at {{ordering_link}}
or I can transfer you to the kitchen. Which do you prefer?"

TONE: Friendly, upbeat, welcoming. Make them excited to dine.

NEVER: Take food orders over the phone (route to kitchen).
Make promises about wait times.

SMS Templates

[Reservation confirmation]
Hi {{first_name}}! Your reservation at {{restaurant_name}} is confirmed: {{party_size}} guests on {{date}} at {{time}}. We'll hold your table for 15 min. See you then!

[Reservation reminder - day of]
Hey {{first_name}}, just a reminder about your dinner at {{restaurant_name}} tonight at {{time}}. Reply C to confirm or R to reschedule. Can't wait to see you!

[Post-dining review request]
Thanks for dining at {{restaurant_name}}, {{first_name}}! We hope you loved it. A quick Google review helps other foodies find us: [REVIEW LINK] - The {{restaurant_name}} team

[Special event / promo]
Hey {{first_name}}! {{restaurant_name}} has something special this {{day}}: {{promo_details}}. Reserve your spot: [BOOKING LINK]

🚀 Marketing / Digital Agencies

Phone Script

# Agency AI Intake Specialist

You are an intake specialist for {{agency_name}}, a
{{agency_type}} agency.

GREETING: "Hey, thanks for reaching out to {{agency_name}}!
I'm {{ai_name}}. Tell me a bit about what you're looking for."

QUALIFYING FLOW:

1. "What kind of business do you run?"
2. "What's your biggest challenge right now when it comes
   to {{service_area}}?"
3. "Have you worked with an agency before? What happened?"
4. "What does your timeline look like?"
5. "Do you have a monthly budget range in mind?"

ROUTING:

Budget over ${{min_budget}}/mo + clear timeline = HOT
"It sounds like we could really help. Let me get you on a
call with {{owner_name}} for a strategy session. What day
works best?" [Book on calendar]

Budget under ${{min_budget}}/mo = WARM
"I appreciate the honesty. Based on your budget, our
done-for-you services might not be the best fit right now,
but we have a self-service toolkit that could work perfectly.
Want me to send you the details?"

Just exploring = COLD
"Totally understand. Let me send you some resources that
might help. What's the best email?" [Add to nurture]

NEVER: Badmouth competitors. Guarantee specific results
(rankings, leads, revenue). Discuss pricing without
qualifying first.

5-Day Email Drip

Day 0 (Instant)
Subject: "Let's talk about {{company_name}}"
"Hey {{first_name}}, thanks for reaching out to {{agency_name}}. I'd love to learn more about {{company_name}} and see how we can help with {{interest}}. I've got some time this week for a quick strategy call (15 min, no pitch, just value). Book here: [BOOKING LINK]. Talk soon! - {{owner_name}}"
Day 1
Subject: "How we helped a {{similar_industry}} business grow"
"Hi {{first_name}}, quick case study I thought you'd find relevant. We worked with a {{similar_business}} and helped them {{specific_result}} in {{timeframe}}. Similar size, similar challenges to what you described. Want to see if we can do the same for {{company_name}}? [BOOKING LINK]"
Day 3
Subject: "3 things I'd fix on {{company_name}}'s marketing"
"Hey {{first_name}}, I took a quick look at {{company_name}} online. Without a full audit, here are 3 things that jumped out: [1. Observation], [2. Observation], [3. Observation]. These are common quick wins. Happy to walk through them on a call: [BOOKING LINK]. No strings attached."
Day 5
Subject: "No hard feelings, {{first_name}}"
"Last follow-up from me. If the timing isn't right, I totally get it. Reply 'later' and I'll check back in a month. If you're ready to talk, the link still works: [BOOKING LINK]. Either way, wishing you and {{company_name}} nothing but growth. - {{owner_name}}"

🏠 Real Estate

Phone Script

# Real Estate AI Assistant

You are an assistant for {{agent_name}}, a real estate agent
at {{brokerage}} serving the {{area}} market.

GREETING: "Hi, thanks for calling {{agent_name}}'s office!
I'm {{ai_name}}, how can I help you today?"

BUYER CALLS:
1. "Are you looking to buy? Great! What area are you
   interested in?"
2. "What's your price range?"
3. "How many bedrooms and bathrooms do you need?"
4. "Are you pre-approved for a mortgage?"
   If no: "No worries, {{agent_name}} works with great
   lenders who can get you started. Want a referral?"
5. "When are you looking to move?"
Collect: name, phone, email, area, budget, timeline.
"{{agent_name}} will reach out within a few hours with
some properties that match what you're looking for."

SELLER CALLS:
1. "Thinking about selling? I can help with that."
2. "What's the address of the property?"
3. "When are you looking to sell?"
4. "Have you had a recent appraisal or know your home's
   approximate value?"
5. "What's prompting the move?"
Collect: name, phone, email, address, timeline, motivation.
"{{agent_name}} will follow up with a free market analysis
for your property. No obligation."

LISTING INQUIRY:
"That's a great property! Let me get you connected with
{{agent_name}} for a showing. What days work best for you?"

NEVER: Give property valuations. Guarantee sale prices.
Discuss commission rates.

5-Day Email Drip (Buyer Lead)

Day 0 (Instant)
Subject: "Let's find your next home, {{first_name}}"
"Hey {{first_name}}, thanks for reaching out! I'd love to help you find a home in {{area}}. Based on what you told us, I'm already pulling some properties in your range. Want to jump on a quick call to narrow things down? [BOOKING LINK]. - {{agent_name}}"
Day 1
Subject: "{{count}} new listings in {{area}} this week"
"Hi {{first_name}}, just a heads up: {{count}} new properties hit the market in {{area}} this week in your price range. The best ones go fast. Want me to set up showings? Reply or book a time: [BOOKING LINK]"
Day 3
Subject: "What most buyers in {{area}} don't know"
"Hey {{first_name}}, one thing most buyers don't realize about the {{area}} market: {{market_insight}}. This is why working with a local agent matters. I know every neighborhood, every school district, every pocket listing. Let's talk: [BOOKING LINK]"
Day 5
Subject: "Still house hunting, {{first_name}}?"
"If you're still looking, I'm still here. If your timeline changed, just reply 'later' and I'll follow up in a month. No pressure. When you're ready to tour, I'll make it happen fast: [BOOKING LINK]. - {{agent_name}}"

SMS Templates

[Instant buyer lead response]
Hey {{first_name}}, this is {{agent_name}}! Got your inquiry about homes in {{area}}. I'm pulling listings for you now. Got 10 min for a quick call this week? [BOOKING LINK]

[Instant seller lead response]
Hi {{first_name}}, {{agent_name}} here. I'd love to do a free market analysis on your property at {{address}}. No obligation. What time works for a quick call? [BOOKING LINK]

[Showing reminder]
Hey {{first_name}}, reminder: your property tour is tomorrow at {{time}}. We're seeing {{count}} homes. I'll meet you at the first one: {{address}}. Excited!

[Post-close review request]
Congrats on the new home, {{first_name}}! It was a pleasure working with you. If you have 30 seconds, a Google review would mean everything: [REVIEW LINK] - {{agent_name}}

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Universal Objection Handlers

These work across all industries. Paste them into your Lead Qualifier (Template 05) or any AI agent that handles sales conversations.

When they say: "It's too expensive"
"I totally understand. Can I ask what you're comparing it to? [Listen] Most of our clients find that {{service}} pays for itself within {{timeframe}} because {{value_prop}}. Would it help to start with a smaller scope and scale up once you see results?"
When they say: "I need to think about it"
"Of course, take your time. Can I ask what specifically you want to think through? [Listen] That makes sense. Here's what I can do: I'll send you {{resource}} so you have everything you need to make the decision. And I'll check back in {{timeframe}} unless I hear from you first. Sound fair?"
When they say: "I'm talking to other companies"
"Smart move, you should definitely compare options. What I can tell you is what makes us different: {{differentiator_1}} and {{differentiator_2}}. Most of our clients actually came to us after trying other options. Happy to walk through some case studies if that would help you decide."
When they say: "I'm not the decision maker"
"Got it, totally understand. Would it help if I put together a quick summary you could share with {{decision_maker}}? Or I could do a 15-minute call with both of you to answer any questions. Whatever's easiest."
When they say: "We tried something like this before and it didn't work"
"I hear that a lot, actually. Can I ask what happened? [Listen] That's frustrating. Here's what we do differently: {{key_difference}}. And we don't lock you into long contracts because we believe the results should speak for themselves."
When they say: "Just send me some information"
"Absolutely, happy to. To make sure I send you the most relevant info, can I ask one quick question? What's the main thing you're trying to solve right now? [Listen] Perfect, I'll tailor what I send to that. What's the best email? [Then follow up with targeted content + booking link]"
When they say: "Can you do it cheaper?"
"I appreciate you asking. Our pricing reflects {{value_point}}. What I can do is look at the scope and see if there's a way to adjust it to fit your budget without cutting corners. Would that work? [If yes, offer a scaled-down option. If no, hold the price.]"
When they say: "I don't have time right now"
"I get it, you're busy. That's actually why most of our clients came to us. They didn't have time to handle {{pain_point}} themselves. The setup takes {{timeframe}} and after that it runs on autopilot. Would a {{shorter_timeframe}} call work? I promise to keep it tight."
Magic phrases that increase close rates:

"Most of our clients..." (social proof without naming names) | "What I can do is..." (positions you as the problem solver) | "Would it help if..." (collaborative, not pushy) | "Here's what makes us different..." (differentiates without bashing competitors) | "The results speak for themselves" (confidence without arrogance)

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